Content Creation Brainstorm: Infoproduct Ideas for Massage Therapist | Tai Goodwin
Tai Goodwin
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Content Creation Brainstorm: Infoproduct Ideas for Massage Therapist

One of my favorite things to do with clients is brainstorm ideas for their next product or signature program.

Earlier this week I hosted the first H.O.T. Topics webinar and Dawn asked about infoproduct ideas for massage therapists. So for today’s brainstorming, I’m going to share five product ideas for a massage therapist that wants to create an additional stream of income with information products.

Basics: Before creating an products, we need to know three things: her ideal client, niche and Brilliant Zone.┬áNot sure if these choices fit Dawn exactly, but for the purpose of today’s brainstorm we’ll use these:

  • Ideal Client: Corporate and executive women
  • Niche: Stress and anxiety relief
  • Brilliant Zone (Service-Niche): Teacher and Healer

monetize your expertiseHere are my top five infoproduct and program ideas:

  • Five Ways Stress is Stalling Your Career (Webinar, Live Presentation or MP3 Download)
  • Three Ways to Give Yourself a Message at Work (Infographic or video)
  • Seven Health + Wellness Benefits of Massage (Blog Post or Special Report)
  • Self Massage for Stress Release (Live Workshop) $$
  • Relaxation Retreat (Hosted weekend getaway featuring private massage and other relaxing activities) $$$

BTW – If you missed the last H.O.T. Topics webinar on infoproduct creation, click here to sign up.

Want your own private session to find out you can turn what you know into a product you can sell? Book a Monetize Your Expertise Strategy Session. We’ll create a sales funnel that outlines the infoproducts and programs that are a perfect fit for your ideal clients (ones that are willing and able to pay for the results you provide).


About the Author Tai Goodwin

Tai Goodwin on a mission to help 10,000 women entrepreneurs create more joy and wealth in their life and business. She's the CEO of Aligned + Bankable and creator of the Bankable Brilliance Course. An intuitive business growth strategist and teacher, her specialty is helping clients create bankable business models that allow them to increase their impact and income without burning out. Tai is a former corporate trainer with a master's degree in instructional design and over 20 years of experience designing course, training programs, and certifications. She is also the author of Girlfriend, It's Your Time and founder of Brilliant Business Girlfriends.

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